Friday, September 17, 2010

Morning Brief: Samsung tab gets cheap with materials; international media apps begin to dominiate app store

Good morning:

Eric Zeman from Information Week got his hands on the new Samsung Galaxy Tab, one of the first Android based tablets expected to hit the market before Christmas. His impressions can be found here.

Among his findings:

  • "Rather than use high-quality metals, the Tab is made mostly of plastic."
  • "The screen looks good, and the capacitive touch controls on the front of the Tab work without fuss."
  • "Some of the biggest changes are found in MediaHub and the Android Market."
  • "I did like using the Tab, but because it is so much smaller than the iPad, it feels more like a giant Android phone than it does a tablet."
  • "Is the Tab an iPad killer? No. Not at all."

Jennifer Waters has written a story for the WSJ that tries to be way too cute, but has some interesting information buried within it. Because it is written in the "you're too dumb to get this anyway" style of a Murdoch paper, I wouldn't subject myself to it voluntarily, but if you choose to you can find it here.

The story recaps some of the previous surveys that have tried to figure out the differences between iPhone and Android users, quoting among others the data that showed iPhone users tend to have more sexual partners than Android users (is it because Android users are so smug? -- ooh, cheap shot).

But there are some interesting tidbits in this story that were new to me. For instance, Patrick Crisp, a spokesman for, said that he has data that shows that the top coupon used in the body-wash category of iPhone owners was for the women's product, but it was the men't product for Android phone owners.

The more important statistic continues to be that iPhone owners tend to be more affluent and better educated that owners of other smartphones. But Android users tend to click on those mobile ads more than owners of other smartphones, according to data collected by Chitika.

In the end, all this is important when considering ad networks for supporting your mobile publishing strategy. But if wish the reporter would have played this one straight. I would have thought that WSJ readers would have appreciated a straight advertising and marketing article about mobile media.

There hasn't been a big new iPad or mobile app released recently that has caused the kind of splash that the Wired or Vanity Fair apps did months back. But one reason for this is that the focus may have shifted internationally.

Take, for instance, Sabado Bicentenario (Saturday Bicentennial or Saturday Magazine, in English), a new iPad app for the magazine from Chile. More and more magazines from outside the U.S. are being released and they tend to crowd out U.S. media apps right out.

The issue here is that right now the iTunes App Store as a newsstand is a bit of a mess, making it hard to find what you are looking for unless it is a specific product. Part of this may be the way apps are submitted -- can you, for instance, classify an app into one category for the U.S. store, but another category in another store? (Comments welcome.)

In any case, checking out the Sabado Bicentenario app led me to the app store for Chile. Ever go there? You'll find that it is limited to an app store, iTunes U and Podcasts -- that's it. No music, movies or TV shows, and definitely no Ping.