A bit more about that app I mentioned earlier this morning, Martha Stewart Makes Cookies. As I mentioned, it was released this morning by Callaway Digital Arts. Venture Beat reports today that the company is Kleiner Perkins Caufield & Byers is leading a $6 million round of funding for the app developer, a pretty amazing feat for a developer that until today had released only one other app.

Callaway Digital Arts, though, has a bit of history behind it. The company is a spin out of Callaway Editions, a company that in the past has produced such books as Irving Penn’s Passage, Georgia O’Keeffe’s One Hundred Flowers, and OBAMA: The Historic Journey.
The company knows how to raise money: prior to the venture funding the company was a recipient of the U.S. Department of Education’s 2010 Ready-to-Learn Grant. Now we'll see if the they can do something with all that support.
Monday, November 1, 2010
More on Callaway Digital Arts, publisher of MSL iPad app
at 12:24 PM
Labels: Book Publishing, Business/Financial




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