Wednesday, June 1, 2011

Onswipe announced launch date: June 21

Sorry, guys, but "The Summer of Onswipe" doesn't have the same ring to it as "The Summer of Love", but for a lot of publishers interested in what the start-up may have to offer it will do.
More importantly Onswipe has announced a launch date: June 21, the first day of summer:

There are a lot of you, tens of thousands to be exact, that are eagerly anticipating the launch of Onswipe. Up until now, everyone has been asking one question: When? Now we finally have the answer… June 21st at 3:00 pm EST, the same exact day summer kicks off across the world. If this is the year of the tablet, then this is the summer of Onswipe. – Onswipe blog.

What Onswipe promises publishers is "insanely easy tablet publishing". Whether that will translate into insanely good tablet publishing is the million dollar question. We'll soon see.

In case you've forgotten what Onswipe is about, here is their promotional video posted about a month ago (hot pink appears to be their color):