Amazon Appstore for Android SDK and In-App Purchasing API now available for developers

Amazon took a step towards creating an app environment that will be more familiar to those developers who have launched media apps in Apple's iOS platform. Developers can now access the Amazon Appstore for Android SDK and In-App Purchasing API through the Amazon Appstore Developer Portal.

"With the Amazon Appstore for Android In-App Purchasing API, you can reach customers with existing accounts who have already bought apps, including millions of Kindle Fire customers," the Amazon Appstore team announced to developers this afternoon.

"Our simple, secure, and trusted 1-Click purchase experience is easy for customers to use, increasing conversion rates for purchases within your app. Plus, we designed our In-App Purchasing (IAP) solution to be simple and easy to integrate so you can be up and running quickly."

According to the email sent developers, the New York Post was one of several beta partners for the SDK, along with Glu Mobile, G5 Entertainment and Storm8.

Here is the YouTube video posted a while ago on the introduction: