Thursday, February 28, 2013

Morning Brief: Leaked new iPhone pictures? Not likely, probably drunk Photoshop touch-up; Le Soir iPad app update adds supplements to replica edition offerings

CNET last night reviewed a new app for the iPhone called Uchek that purports to help diagnose up to 25 diseases. The users, it appears, is to urinate into a cup, then put a color-coded urinalysis strip into the cup, then take a picture of the results. The app then tells you that you are about to die, or something like that.

But while readers were making obvious jokes about peeing and iPhones, with Android users especially vicious, what I noticed was the picture that accompanied the story. So I went straight to the Uchek website to confirm what I was seeing.

Where exactly did they get that iPhone, the one with the volume buttons on the wrong side of the phone? Or is that a leaked copy of the iPhone 6, the one with displays on both sides of the phone? More likely, this is the work of a drunk Photoshop artist. Better have the artist pee into a cup and check the alcohol level.
 photo LeSoir-iPad-sm_zps6f8e52f9.jpg
The Belgian daily newspaper Le Soir today issued an update to its iPad edition. Published by Rossel, the French language newspaper's app draws in feeds from the paper's website, while at the same time houses PDF versions of the daily newspaper. The live news sections are free to access, but the replica newspapers will cost $1.99 (1,79 €) a piece to access, or $18.99 (16,99 €) a month for a subscription.

The update now brings in the papers's supplements, as well. The sections mentioned are Mad, Victoire, TV News, Immo (Real Estate), Références.

One of the biggest reasons many newspaper readers have chosen to continue to receive their newspapers in print form is for the advertising inserts and special sections that are often left out of the digital editions. This is the reasons our household continues to receive the Sunday edition of the Chicago Tribune, for instance. While I never touch the Sunday paper, it eventually gets torn apart with coupons cut out and sections thrown about until recycled. Some sections are reserved in the summer in order to start the charcoal barbecue, however.

The digital cooking magazine Panna has updated its app, adding iPhone support to make the app universal. The app is built around video content and users have given the app rave reviews. The app does what so many cooking magazine apps do not, which is to understand that tablet owners are looking for more interactive content inside their tablet magazines than what most food magazines are giving them.

But, of course, Panna lacks a recognizable brand name at this point, or the support of a printed magazine to drive readers to download the app. So while the user reviews have been very positive, their numbers have been more limited.

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