Thursday, February 21, 2013

Penguin Tracks, Penguin Group's new eBook publishing program, offers selections from nonfiction works at a low price point; latest release is LITVA from Norman Davies

Reaching eBook readers with titles that are massive in size, and still very much high priced, is a challenge for many major book publishers. A title that is around $20 and is not an enhanced or natively developed eBook app, is likely to get lost in the Apple iBookstore or on Amazon.com. The solution provided by the major tech companies, the small samples of the titles, doesn't really seem to work, though I suppose it is better than nothing.

Penguin Group is approaching the issue in a creative way with Penguin Tracks, a new eBook publishing program that offers selections from major nonfiction works. The latest to be released is LITVA, The Rise and Fall of the Grand Duchy of Lithuania.

The eBook is priced at $2.99 and is available through Apple's iBookstore, Amazon.com, Google Play, and other eBook retail channels.

The eBook offers a selection from Davies' Vanished Kingdoms, a book that is 848 pages in its eBook form, and which costs $18.99 in Apple's iBookstore.

Vanished Kingdoms introduces readers to once-powerful European empires that have left scant traces on the modern map. In this excerpt from his widely acclaimed book, Norman Davies tells the ill-fated story of the Grand Duchy of Lithuania. Founded in the mid-thirteenth century in one of the continent’s first settled regions, where the oldest of its Indo-European languages is spoken, the Grand Duchy at its peak was the largest country in Europe, stretching from the Baltic to the Black Sea, and it commanded yet greater influence after uniting with its western neighbor, the Kingdom of Poland, to form the Polish-Lithuanian Commonwealth.
Future Penguin Tracks to be published in the series include selections from Diarmaid MacCulloch's book Christianity: The First Three Thousand Years, and Nathaniel Philbrick's Mayflower. previous releases have included Norse Greenland by Jarad Diamond, a selection from his book Collapse, and The Abyss, an excerpt from Niall Ferguson's book The War of the World.

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